De Beurs is one of the biggest investor websites in the Netherlands and along with IEX.nl forms the biggest investor’s portal in the Netherlands.

The website has been set-up very clearly, so that visitors can find the information as quickly and effectively as possible to ensure stickiness. Additionally, De Beurs has a video commentary section - so its users can be advertised to interactively.

Visitors of the De Beurs are very active investors (both business and personal) with higher than average incomes.