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ABOUT WEBADS
WebAds runs an independent advertising network of more then 120 websites across Europe and now has offices in Amsterdam, Milan and London - employing over 75 experienced staff. The company was established in Amsterdam in 1997 as the very first online advertising network in the Netherlands and has since successfully expanded into other parts of Europe.

WebAds UK is a specialist agency with a wealth of experience, resource and contacts in the area of financial online advertising. Our offering includes the complete package (all selling, trafficking and targeting) with both parties then sharing the revenues generated from CPM only sales. We are keen to become an integral part of the growth of any website with whom we work and will consult on content, marketing and user interaction - as well doing the online sales and representation.

WebAds is not simply another blind ad-sales network - we are 100% transparent in everything that we do with both the publishers and advertisers and look to fully understand and represent each website on an individual basis. We only deal with quality finance-related sites that we feel can offer advertisers real value when combined with our ad serving technology and user research.

On a campaign level, we provide unique live logins to our Atlas ad-servers to both publishers and advertisers, giving everyone involved full visibility on exactly what bookings are live, what revenues are due to publishers and how well individual campaigns are performing.

From our London offices we not only offer a full sales and trafficking service for UK and European websites but are also very keen to try and extract the full value of all of our traffic and related databases to ensure that we can serve the right ads to the right audience at the right time, based upon user-profile data and behaviour.

As we expand we will group all of our various UK financial assets into very distinct channels and then look to hire dedicated channel managers to ensure that each website is well understood and properly represented - and that key advertising clients get the very best service possible.


We are very keen to work closely with any talented publishers in order to pass on our experience (as we have all worked at publishers in the past) and establish long-term relationships that ensure that we become a key part of their growth as the revenue driver. This empowers those publishers to fulfill their potential and afford to keep developing sites that can benefit us all - thus also resulting in advertisers gaining access to diverse growth sites that would otherwise remain undiscovered.